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Optimize your websites Robot experience with Metadata
There is a lot of focus at the moment around UX on the web, and rightly so. Googles guidelines are basically create websites for your users and don’t try to ‘game’ the system. In other words, write good content and make your websites easy to use. This should always be the baseline. Don’t create a…
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Running a web team for internet marketing.
Working on the web in a team can be difficult. Sometimes you are required to deliver on large projects, such as a new feature or offer; and the rest of the time, you are doing service delivery; update a page, add a new blog post etc.. How do you reconcile both? What is the best…
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Interaction Bank: Building and protecting your brand
When someone touches your brand, whether it is your website, brick and mortar store, email or a sales call, their goodwill only goes so far. It could be said that you are an interaction bank and depending on the experience who is interacting with your brand, you will be in credit of debit. Building and…
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Micro Adventures – Live life to the (80%) MAX
I have never been to the North Pole, I have never climbed Everest, I probably never will either. Yet, I love adventure. Reading about it, watching videos about it and to a really small extent, living it. I work a full time desk job, I have a family and a mortgage. So the thought of…
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Rituals – The key to forming habits and being more productive every day.
January every year is a month of new beginnings and self-improvement. There are many self help books and methodologies out there. A common theme in a lot of these is habit. So for example there is Charles Duhigg’s The Power of Habit or there is The 7 Habits of Highly Effective People by Stephen R.…
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Component based web systems
The Web as a platform is all the rage these days. It’s not hard to see why. With the ability to create web apps in a matter of hours with very little experience in coding, it will soon be the de facto way to build applications. It even looks like the war between web based…